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10 Things Customer Experience Leaders Need to Consider in 2024

Highly volatile customer behaviors and expectations are shaping the way enterprises think about customer experience (CX) strategies across and beyond engagement channels.

Highly volatile customer behaviors and expectations are shaping the way enterprises think about customer experience (CX) strategies across and beyond engagement channels.

Innovating digital experiences, assuring privacy and security compliance, and an increasing amount of customer and external market data are driving changes in enterprise CX strategies. 

The top 3 shifts in the external market environment that will have the biggest impact on CX over the next year are:

  1. Continually changing expertise/skillsets to deliver innovative digital experiences
  2. Employee/workforce challenges (e.g., staffing shortages and the high cost of labor)
  3. Customer data privacy and security risks and regulations

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