Ventrica, an award-winning customer experience outsourcer that designs, builds and implements Emotive CX (Customer Experience) solutions that helps global brands manage their customer interactions, is proud to announce achieving “Major Contender” position in the distinguished Everest Customer Experience Management (CXM) Services PEAK Matrix® Assessment 2024 – EMEA (part of the Customer Experience Management Services research program).

Everest Group PEAK Matrix® is a proprietary framework for the assessment of market impact and vision & capability. PEAK Matrix® assessments provide the analysis and insights enterprises need to make critical selection decisions about global top tech and tech services providers, top locations, best-in-class products, and best-in-class solutions.

Leading enterprises around the globe trust these comparative assessments because of their unbiased evaluation of factors such as vision, capabilities/functionality, talent availability, market success/impact, and cost. Likewise, providers of these services, products, and solutions, look to the PEAK Matrix® to gauge and calibrate their offerings against their peers.

The resulting matrix categorises providers as Leaders, Major Contenders, and Aspirants. Companies that demonstrate strong upward movement in successive reports are recognised as Star Performers.

Read the full article